At Telerik Academy, we are on a mission to help people jumpstart a successful tech career and to realize our ambitions in Bulgaria and beyond, we are looking for a skilled and experienced Digital Marketing Specialist to join our marketing team.
As a Senior Digital Marketing Specialist, you will lead integrated digital marketing campaigns from concept to execution. You must be excited about creating engaging content, as your primary focus will be on copywriting, being creative on our social media channels, and building and being an integral part of all marketing campaigns. This position offers an exciting opportunity to expand the marketing activities for our Telerik Academy Alpha and Upskill programs while taking our business programs to the next level.
What you will be doing:
- Lead and execute digital marketing campaigns, including content creation, social media marketing, email marketing, SEO optimization and paid advertising;
- Continuously test and measure the performance and effectiveness of campaigns to drive results and make data-driven decisions;
- Manage, optimize, and scale marketing campaigns to expand brand awareness, generate leads, and nurture customer relationships;
- Collaborate with cross-functional teams to ensure campaign alignment and successful execution;
- Analyze website analytics and provide recommendations for improvement;
- Manage multiple projects simultaneously without compromising quality or missing deadlines.
How this role can contribute to your development:
- Expand your skills in executing marketing strategies and make a meaningful impact on individuals' careers and lives in a leading tech education company;
- Develop strong analytical and data-driven decision-making skills by leveraging website analytics tools to measure campaign performance and optimize strategies;
- Have the opportunity to work on diverse campaigns, including our popular Telerik Academy Alpha and Upskill programs, expanding your knowledge and expertise in different sectors;
- Learn from seasoned SEO and Ads experts from renowned digital agency;
- Receive continuous support and mentorship, accelerating your professional development and growth;
- Join an organization that values creativity, collaboration, and personal initiative, allowing you to make a meaningful contribution and unleash your full potential in a fast-paced and exciting industry;
- Enjoy a thoughtful benefits program that includes:
- 25 days paid leave a year and an additional day off for your birthday;
- Flexible working hours and currently flexible format of work;
- Access to our award-winning Wellbeing program focused on mental health and various supportive activities;
- Premium health insurance with dental coverage;
- Thorough yearly medical check;
- Supported paternity leave;
- Office perks: access to Campus X’s Fun zone, including gym corner and showers;
- Ongoing investment in your development through a rich selection of trainings, books and learning materials (incl. access to reputable outlets, a shared library, access to Pluralsight, Udemy, etc.);
- And more to discover.
What will make you successful in this role:
- 3-5 years of experience in marketing, with a focus on copywriting or another marketing role that requires strong social media skills and digital marketing experience;
- Solid knowledge of website analytics tools (e.g., Google Analytics) and ability to analyze data to drive insights and make informed decisions;
- Proficient in content creation for various campaigns, including content marketing, social media marketing, email marketing;
- Fluent written and verbal communication skills in both English and Bulgarian;
- Strong analytical skills with a goal-oriented attitude and a focus on executing tasks accurately and on time;
- Attention to detail and excellent organizational skills;
- Ability to work effectively in a team environment, share ideas, and provide constructive feedback;
- Experience in the FMCG sector, education, tech, or in an agency setting, and some B2B experience would be a plus;
- Familiarity with SEO and Google and Facebook Ads is a plus.
While we believe these skills and experience are important for the role, we know that sometimes a different background can give a good foundation, too. If you don’t cover all the requirements above, yet, you believe this role is made for you, let us know why.
We are proud of our superhuman team, and we are committed to being an inspiring place to work. In the past few years we have been recognized as a company and employer by Forbes (Company of the Year, Employer of the Year) and b2b media group (Employer of the Year, HR strategy). If you’re wondering if Telerik Academy would be the right place for you, we would be happy to answer any questions you may have regarding our vacancies, organization and culture. Reach out to us at careers@telerikacademy.com!
